Sales Engineering and Product Management

... looks into questions such as ...

  • How does a product reach the customer?
  • How do I explain a product’s technological processes?
  • How do I calculate the processes of technological plants?
  • How do I optimise presentation?
  • How do I work together with customers and suppliers?
  • Even though the course fundamentally focuses on sales and marketing, it still meets my requirements in terms of technology.

    Johann Vorderwülbecke, Bachelor's degree read more ...

  • Application-oriented exercises and simulation games were great fun and kept the degree course interesting.

    Kerstin Fischer, Master's degree read more ...

  • If you’d like to study SEPM, you must be prepared to struggle through all mechanical-engineering disciplines and to have much motivation.

    Florian Nowack, Bachelor's degree read more ...

Degree programmes


Sales Engineering and Product Management, Master 1 subject

What's it all about?

This degree programme is unique, because ...

by combining technological and economic disciplines, it is the only university degree in Germany that trains the sales engineers of tomorrow.

It provides the opportunity to specialise in the following fields
  • Energy and process technology
  • Machine and automation systems

Who is suited?

Those who wish to enrol in this degree programme,

... have:
basic technological know-how and good language and communication skills
... enjoy:
interacting with people and developing problem-oriented solutions
... struggle through:
concrete application-oriented ways of looking at problems and a variety of methods for a specific solution

This degree programme is suited for graduates in the following subjects
  • SEPM
  • Mechanical Engineering
  • related engineering and natural science disciplines
Graduates from this degree programme frequently work
  • as technical sales staff
  • as product managers
  • as Key Account Managers
  • as managerial staff
  • in other managerial and executive positions in the industry

And else?

An internship ...

is optional.

Studying abroad ...

is recommended.
Duration: 1 semester

Where do I find help?

Academic advisory office

Dr. Luis Barrantes
Building, Room: IC 02/81
Phone: +49 (0)234 / 32-26481
Website academic advisory office

Contact students

Fachschaft SEPM
Building, Room: IC 03/147
Website Fachschaft


Degree: Master of Science
Start: Winter- and summer semester
Duration: 3 semesters
Classroom language: German

Detailed information for international applicants

Bookmark and recommend

Your bookmarks
Family-friendly university
Family-friendly university

Taking care of children or sick resp. old relatives while pursuing your degree? They don’t have to be mutually exclusive. RUB presents options of reconciling studying with family responsibilities.


Career Service
Career Service

Completing your degree means you will be seeking entry into a professional career. The Career Service at RUB provides career guidance, helps with job applications and organises numerous career planning workshops.


How to enrol at Ruhr-Universität Bochum

Bild In this video, Leyla shows you how the enrolment process works at Ruhr-Universität Bochum.

Watch video clip